Tito’s Handmade Vodka is Virginia’s most popular spirit for the seventh year running, with people spending $75 million on the brand at Virginia Alcoholic Beverage Control Authority stores, the agency said.
Buyers purchased 1.6 million cases of vodka, not just Tito’s. But Tito’s lovers did spend $3 million more than in fiscal year 2023.
After Tito’s, Hennessy Very Special cognac was the state’s second-best seller, with sales over $38 million, followed by Jack Daniel’s Old No. 7 whiskey at $28 million in sales. Patrón Silver tequila followed at $25 million. Jim Beam bourbon rounded out the top five with $23 million in sales.
Top 10 Spirits Sold in Virginia
- Tito’s Handmade Vodka — $75 million
- Hennessy Very Special — $38 million
- Jack Daniel’s Old No. 7 — $28 million
- Patrón Silver — $25 million
- Jim Beam — $23 million
- Jameson Irish — $20 million
- Lunazul Blanco — $19.4 million
- Maker’s Mark — $19.2 million
- Grey Goose — $18 million
- Crown Royal — $17 million
Tequila sales grew 12.4 percent. It is the second fastest-growing category by cases behind vodka, with 996,000 cases sold.
Lunazul Blanco tequila jumped in sales from 10th to seventh, and Teremana Blanco rose to 25th from 43rd with $9.8 million in sales. Other hot tequila sellers were Teremana Reposado, which rose from 42nd to 27th, and Lunazul Reposado at the No. 28 spot, up from 45th.
Sales of Virginia-distilled spirits grew to $25.8 million from the nearly 300 offered at ABC stores. This was the second consecutive year that more than one million bottles sold.
Top-Selling Virginia-Distilled Spirits
- Bowman Brothers Virginia Straight Bourbon — $2.2 million
- John J. Bowman Virginia Straight Bourbon — $1.1 million
- Isaac Bowman Port Finish Whiskey — $619,572
- Cirrus Vodka’s size extensions of 750 mL — $490,955 and 1L — $432,535
Feature image by Irik/stock.adobe.com
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