LOCALE: For 10 years Ann O’Shields and her husband Sean, have brought upscale, California-casual home furnishing offerings to Northern Virginia residents from their store in Fairfax Corner.
ATMOSPHERE: Fun and comfortable is the atmosphere O’Shields has curated for the store, “I want people to come in because it makes them feel happy.” She does this with a sunlit, airy space, crisp colors and a playlist shuffling through pop and new artist music.
AESTHETIC: “We want to design rooms for people that they can live in, be accessible and practical,” says O’Shields. The Nest Egg has shifted their aesthetic with the trends of the time. When French country and cottage style were popular, the store carried those styles. Now the trend is a beachy, laid-back feel. “The store is transitional. We don’t want people to feel like they have to redo their entire room, they can mix pieces and update it.”
PRODUCT SPREAD: Shelves are stocked with sought-after lines: Kate Spade Paper, Mariposa, Nora Fleming and catstudio for gifts; Lee Industries for upholstered furniture; Dash & Albert for rugs; and more. The Nest Egg also carries a multitude of affordable artwork in a range of sizes and children gifts.
CLIENTELE: “People who are getting involved in their decorating,” says O’Shields. “They get really excited about recreating the images they find on Pintrest and blogs. And they are here for gifts.”
WALLET WONDERS: Wall art ranges from $100-$900; lighting from $125-$300; upholstered furniture runs $800 and up; and accessories range from $15-$150.
The Nest Egg
11940 Grand Commons Ave.
Fairfax; shopthenestegg.com
(August 2014)
