Ben & Jerry’s is spreading joy with its annual Free Cone Day on Tuesday, April 8, from 12 to 8 p.m.
No minimum purchase is required. Participating locations in Northern Virginia include Reston Town Center, Fairfax Corner, Vienna, and Old Town Alexandria. And the Old Town Alexandria location is partnering with a local nonprofit, with every $1 waffle cone or extra scoop benefiting a local cause, ALXNow reported.
Free Cone Day has been an annual tradition for the iconic ice cream brand since 1979 — it first started as a way to thank its customers for a successful first year in business and has since grown to a global event.
“Free Cone Day has always been about gratitude – we want to thank our fans for being the best fans in the world with free ice cream and a moment of pure joy,” Dave Stever, Ben & Jerry’s CEO, said in a press release. “This year, more than ever, we’re reminded how powerful those small moments of happiness can be.”
Scoop shops globally celebrate this beloved day one scoop at a time, attracting fans in over 35 countries. After serving over 1 million free scoops last year, Ben & Jerry’s is looking to surpass the milestone this year.
Customers can even get back in line for a second scoop of flavors such as Americone Dream and Marshmallow Sky. You won’t want to miss out on one of the sweetest days of the year.
Not sure which flavor to pick? Ben & Jerry’s has an online quiz to help you decide.
Feature image, stock.adobe.com
