In 1999, Barry Beck and his wife, Marla, decided to get into the cosmetics game and opened Bluemercury. What started as an outpost in Georgetown, which soon spread into the Metro-D.C. area, was bought by Macy’s in 2015. Still going strong, with the Becks still at the helm, the popular cosmetic stores are now expanding even more across the nation.
What is the one piece of advice you wish you heard when you were starting your career?
DROOM. Don’t run out of money. Raise money when you can because when you really need it, it’s even harder to get.
What has been your greatest achievement so far? / Biggest regret?
My greatest achievement has been building Bluemercury into an iconic national luxury brand and household name with legions of loyal clients. I try to live without regret, but my biggest challenge has been learning to let go of every detail as the company begins to operate at serious scale.
When did you feel you had “made it”?
I’m not sure that I have. Even with nearly 200 stores nationwide, I’m still striving every day to take our company to the next level and better serve our customers.
How do you define success?
I define my success through my ability to understand the difference between joy and happiness. Happiness is a fleeting sensation, but joy is long lasting and enduring. Happiness for me, comes from each new achievement. However, true joy has come from building an incredibly dynamic company and loving family with my wife, Marla.
What job or position have you previously held that helped you get to where you are today?
I started my first national company in my college dorm room with my brother. Sometimes it felt more difficult than eating glass, but I learned the language of American commerce and that cash flow is the life blood of every business.
What do you do after a disappointment?
I go for a long walk with my wife to clear my head. The queen of England once said that there’s no problem that can’t be solved on a good walk.
What is your work/life balance philosophy?
Life is short. Work hard, play harder.
What is the one thing you do for yourself every day?
The first thing I do when I sit at my desk is wind my manual watch. It allows me to slow down time while I meditate upon the days achievements I’d like to conquer.
What’s one thing you still want to do with your life?
I think I may have one more global brand inside me.
Any advice for those who are going into your field?
Just do it. The first year is the hardest, so you may have to sprint, but then you’ll ease into the marathon. If you can survive year one, you’ll get the hang of it. It took Bluemercury 18 years to become an overnight success.
